LIFESTYLE PHOTOGRAPHY & SELF DRIVING CARS: BEHIND THE SCENES

Fasten your seat belts, it’s time for an epic lifestyle photo shoot! For this lifestyle shoot, we brought and shot a luxury self-driving car in the studio.

For over 25 years, Indresano Studios has built a name for themselves creating artful, award-winning work with a passion that borders on the fanatical.

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This was not the first car we’ve shot in the studio so we knew exactly how to set up our Hasselblad camera to get the best angles.

For over 25 years, Indresano Studios has built a name for themselves creating artful, award-winning work with a passion that borders on the fanatical.

It was such a treat to shoot with Lauren Fitzgerald from Maggie Inc. Lauren is naturally beautiful, but TEAM Makeup Artist Paula helped enhance her gorgeous features!

For over 25 years, Indresano Studios has built a name for themselves creating artful, award-winning work with a passion that borders on the fanatical.

Lauren from Maggie Inc. was riding in style all day in this luxury vehicle.

For over 25 years, Indresano Studios has built a name for themselves creating artful, award-winning work with a passion that borders on the fanatical.

Since we were shooting in the studio, we had to create our own weather. We used this fan to help show how it would feel to ride in this luxury autonomous car with the wind in your hair.

For over 25 years, Indresano Studios has built a name for themselves creating artful, award-winning work with a passion that borders on the fanatical.

Our digital tech knew just the right buttons to hit to create the perfect wind storm. Talk about riding in style ūüėČ

For over 25 years, Indresano Studios has built a name for themselves creating artful, award-winning work with a passion that borders on the fanatical.

Below are some of the final images we created of the models cruising in the self-driving car!

For over 25 years, Indresano Studios has built a name for themselves creating artful, award-winning work with a passion that borders on the fanatical.

For over 25 years, Indresano Studios has built a name for themselves creating artful, award-winning work with a passion that borders on the fanatical.

For over 25 years, Indresano Studios has built a name for themselves creating artful, award-winning work with a passion that borders on the fanatical.

Check out more of our work on our website www.indresano.com

EARTH DAY: NEW HASSELBLAD AND NEW PROFOTO LIGHTS PUT TO THE TEST

 

It takes 90% less energy to recycle an aluminum can than to manufacture a new one. That same amount of energy is enough to power a television for 3 hours. Also, only 27% of newspapers in the US are recycled. We would save 1 quarter of a billion trees a year if we recycled all newspapers. And, 14,000,000,000 pounds of garbage is tossed into the ocean a year, killing at least 1 million creatures.

 

This year, more than 192 countries, totaling over 1 billion people, came together to celebrate Earth Day to try and change these statistics.

Earth Day Social Media Post

The inspiration for our Earth Day shoot came from the idea that one small action (or drop) can create a ripple effect.

The Rig

Using magic arms, we were able to get the baster we used to create the drops, in perfect position for continuous drops, giving us lots of options to work with.

Using magic arms, we were able to get the baster we used to create the drops, in perfect position for continuous drops, giving us lots of options to work with, and eventually giving us the perfect shot for our Earth Day post.

Using our new Profoto lights with our Laser System, we were able to sync our lights to our new Hasselblad H6d-100c camera to capture the water drop right after it hit the surface of the water, freezing the splash and capturing the drop in mid air.

The water drop interrupts the laser beam firing  the strobe lights and camera simultaneously, getting the perfect shot every time.

A drop just before it hits the laser. The Profoto D2's capture the splash with no motion blur, freezing the drop in mid-air. The drop suspended in air reflects the map behind it.
A drop just before it hits the laser.

We placed a world map behind the set to create a reflection resembling a globe in the drop in order to capture as much in camera as possible.

 

After getting the perfect splash image, the team needed a solution for a larger drop. Leave it to Michael to have exactly what was needed.

To get a perfect shot of the globe like reflection, the team used a custom made acrylic drop.

Using a glass drop composited into the final shot, we get the perfect reflection of the world map behind it. The New Profoto D2's light up the set.

Want to see more of our work? Check out our website