Marketing Archives – Indresano Studios

Law Offices of Allcock Marcus Commercial Photo Shoot

The Law Offices of Allcock Marcus LLP are located in Boston, MA. The firm is a national leader for condominium law and is committed to the defense and advancement of the condo associations throughout the nation.

Indresano Studios had the pleasure of working with Allcock Marcus on a commercial photography shoot to help enhance their website and develop marketing materials. We delivered stunning portraits of the professional employees and created images of their offices to use for future marketing purposes.

We had an amazing time working with this group!

Check out some of our favorite images below:

Photos of the office

More photos featured on their website

The team at Allcock Marcus was very friendly and easy-going! They had great ideas for poses and locations, which allowed us to create some beautiful images together.

For commercial and editorial portraits, there’s only one studio to consider, Indresano Studios. Located in Boston, MA, we’ve been delivering beautiful professional portraits to clients across the United States for over 25 years.

We specialize in corporate headshots, executive portraits, producer/talent portraits, team shots, press/editorial portraits, product photography and location photography. Our commercial studio can accommodate even the largest of corporate events.

Check out the rest of our work at indresanostudios.com!

360° WITH CIRCLE FURNITURE

Quality and craftsmanship are two words that are synonymous with Circle Furniture. Our team was excited for the chance to work with Sprague Nelson on several commercials for the furniture retailer. We embraced the challenge of capturing all the fine details that make the pieces unique and special in the eyes of furniture buyers. Check out the final videos below and catch them on your local television channels!

Check out the finished commercial!
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Lights, camera, action!
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Making furniture shopping look easy with all these pattern choices!
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It’s a perfect shot or no shot at all!
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Keeping track of every unique detail in the wood (pun intended).
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A SEXIER WAY TO CLEAN

Sleek, beautiful, and efficient. What more could you ask for? Check out the stunning photos and the final video below from a fun project for our client iRobot!

See the dramatic lighting in the shots below!

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Some behind-the-scenes action!
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GOVERNOR CHARLIE BAKER LIEUTENANT GOVERNOR KARYN POLITO VISIT THE INDRESANO STUDIO

Things were quite exciting at the studio last week when the Governor Charlie Baker stopped by! Lieutenant Governor Karyn Polito also made an appearance so Michael could photograph the two for the Spring cover of Scene Magazine. The Indresano team was honored to have both high-profile public officials take some time out of their busy schedules to visit the studio. State Troopers came to the studio the day prior to conduct a site survey and they also assessed the area twice during the day of the shoot to ensure everything was safe and ready for the Governor’s arrival! Check out some pictures from the shoot below as well as an exclusive behind the scenes video!

Governor Charlie Baker Portrait

Governor of Massachusetts Charlie Baker

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Governor Charlie Baker Poses with Lieutenant Governor Karyn Polite Power pose!
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Lieutenant Governor Karyn Polito

Lieutenant Governor Karyn Polito ready for her close up.
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Governor Charlie Baker

Presidential portrait?
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THE BEST MISERABLE DAY WE’VE HAD

A mix of freezing rain, wind, and snow really put a damper on our shoot for the Pine Street Inn, but it turned out to be exactly what we needed! Shooting the promo piece for the Pine Street Inn in such dismal weather conditions not only gave us the opportunity to bring our video concept to life, but also gave us the chance to experience what it was like to be exposed to such harsh elements for an extended period of time. Going into the shoot, no one could have predicted the feelings we would all have at the end of the day. There was an overall greater appreciation for the warm homes we are fortunate to return to each night. We felt an extreme sense of pride creating such a strong awareness video for the Pine Street Inn to help fight homelessness. Take a look through our photos and experience what this long but fulfilling day was like!

Take a look at our finished commercial!
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It wasn’t easy blocking off 3 busy streets!
Our producers were able to get the permits to block off Necco, Melcher, and A Street.
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Boston Police helped keep the streets clear for our production.
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Special effects artist Krystle getting our actor ready in the production trailer.
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Norman’s looking the part and ready for action.
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The details matter.
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Well…it was working just fine a second ago.
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Ashley in the zone for the camera.
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Getting the right angles for each scene is important.
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Anyone need an umbrella?
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Keeping this baby dry was a challenge, but we succeeded.
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Getting our main shot.
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Film crew on set.
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Keeping our Norman warm and dry!
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SO REFRESHING: OUR SUMMER PROMO CAMPAIGN

Like any good business knows, you need to keep things fresh — or run the risk of losing your audience’s attention. Well, we like to keep our clients (and all you potential clients out there!) in the know about what we’ve been up to here at the studio via our blog, and you told us you were still thirsty for more.

So this summer we decided to lighten things up a bit, starting with what we had in our cups. We centered our summer promo campaign around refreshing drinks that would quench your thirst for more beautiful photography. Michael kicked off the campaign by producing a slew of thirst-quenching drink photographs, then we thought, “What good is a drink without a proper receptacle?” So, to keep our clients well-hydrated, we ordered customized drink tumblers and then even more ideas started flowing. So grab your tumbler, and take a few minutes to check out our photos below to see how the rest of the campaign played out… bottom’s up!

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Our bold, refreshing drinks made their debut in an email blast (below):

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After our email stirred up a buzz in the creative community, we decided to take the images offline and created a print mailer showcasing some of our favorites. Creative with a Twist: that’s us!

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We wanted a little something special to tie the campaign together, so we thought drink tumblers would be the perfect fit for all of our thirsty clients. Just as the mailers were being sent out, Michael was hard at work creating even more refreshing imagery to line the inside of the tumblers. We think the finished products turned out beautifully.

Which is your beverage of choice: cucumber-watermelon spritzer, strawberry lemonade, iced coffee, or peach-thyme iced tea?

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Each of four different liners were individually inserted into the drink tumblers by hand. Tedious work, but someone’s gotta do it!

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Below, enjoy some behind-the-scenes photos from our “Refreshing” summer campaign. We had lots of fun shooting these drinks and bringing the campaign to life.

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Anthony delicately wraps each tumbler in tissue paper, getting them all ready to ship.

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Tumblers galore!

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Tumblers all boxed up and ready to go.

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Risk-taker Anthony takes matters into his own hands; while Lauren and Jen ship off the tumblers at the Post Office.

Haven’t received yours yet? Please let us know and we’ll drop one in the mail today!

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A NEW LOOK

Just as the first signs of spring are starting to show here in Boston, a fresh new look is beginning to bloom here at the studio. Over the past few months we’ve been putting our heads together to design brand new portfolio books and redesign our website, showcasing Michael’s latest and greatest work. While it may seem like an easy task to simply “update” our look, lots of behind-the-scenes efforts, extended hours, and hard decisions actually go into producing a brand new book, website, and promotional mailers. Take a sneak peek into our studio to see what we’ve been doing to pull all of this together. It’s been a real team effort!

Jen (assistant/digital tech) and Lauren (marketing guru) have a friendly debate over the layout of the new portfolio.

After hours of cutting, taping, flip-flopping, debating and rethinking, the final order is agreed upon.

Jen fine-tunes the color — a very tedious, time-consuming process which results in the highest quality prints.

Portfolio designers from all over the country sent us samples of countless color and texture options — it was hard for us to choose the perfect combination. We also sent out promotional mailers with custom stamps. For everyone out there who received one, we hope you enjoy.

We’ll be back in the next few weeks to show you the final portfolio design – stay tuned!