OCD SELF- PROMOTION CAMPAIGN #5: BREAKFAST

Our latest shot for our Self-Promotion Campaign with Fort Franklin.
Breakfast with Michael Indresano Photography
is a unique and precise experience.

Begins with a layout.

A few dozen eggs, to find the perfectly round yolk.

Hire a food stylist, like Travis Grandon.

 

A few instruments for cutting and shaping.

Travis to continually whip up a froth in the orange juice.

Bacon rejects, stolen by the Sparky the cat.

Meticulous placement of the eating implements.

Yes, an exacto and tweezers should do the trick.

Review the options….

 

Presto, Breakfast is served!

OCD SELF-PROMOTION CAMPAIGN #4:DINNER PARTY

Our latest shot for our Self-Promotion Campaign with Fort Franklin.

When Michael has a dinner party, every pea is in place!

A pyramid of peas is not a naturally occurring event.
Glue, paint, and cardboard…

 

Stylist Tui Stark from Ennis finessing the peas

Our bookkeeper (turned model) Christine Stern
and copywriter Phil Henson keeping it fun.

 

Art Director Keith Manning with Photographer Michael Indresano
evaluating and making adjustments to the shot.

Fort Franklin’s Account Manager Sean Young
and Christine, practicing their amazement
and amusement expressions with the precision peas.

 

Wouldn’t you love to dig in

now that you know about the cardboard center
(good thing for the wine to wash it down!)

The Final Ad

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LITTLE TINY, LITL WEBBOKS

We shot the new litl webbook for their launch campaign.
They are small, flexible and adorable!

Recent winner for “Best of Show” at the Hatch Awards,
Marc Gallucci of Fort Franklin with litl‘s Aaron “Tango” Tang
looking over layouts at the beginning of the shoot.

 

Guess who’s in the white gloves with the dust gun,
our OCD photographer of course.

 

Fort Franklin’s Mandi Wells “lending a hand” as a hand model.

 

Uploading and making adjustments on set
with a “predecessor” to the litl.

Some of the final ads, to see more go to www.litl.com

OCD SELF-PROMOTION CAMPAIGN #2: BEDTIME

Setting up the inflatable prop-bed to run tests in our A Street Studio

 

Stylist Tui Stark from Ennis working to create a believable dust ruffle

The finished set in our warehouse studio (hardwood lament floors, artwork, carpet, ready to move in?)
Michele behind the lens (Michael will be in front of the lens on this one)
Phil Henson from Fort Franklin giving Michael direction on how to comb the rug
(trying out the sexy headlamp).

Micheal in his ironed pajamas, (posing in just one of the many variations).
p.s. who’s in the bed???

Art Director Keith Manning looking at the shot,
laughing and wondering how he ever talked Michael into wearing those PJs.

The Final AD: IMPERFECTION DOESN’T STAND A CHANCE!

SELF-PROMOTION CAMPAIGN BY FORT-FRANKLIN: OCD SERIES #1

First on set, one of our in-house mascots, Sparky.
“hmmm, a comfy spot for a cat nap”

Art Director Keith Manning from our agency, Fort Franklin,
giving Michael direction on how to act like someone with OCD. Act?


Copywriter Phil Hensen thinking about something entirely different (like… copy).

Keith and Phil, what a team, and they iron too???

Tui Stark, stylist from Ennis, precisely prepping props!
How many props can the prop prepper prep?

Due to the hard work of our innovative producer Michele,
believe it or not, the laundry room was created in our studio!

Phil just got another bright idea!

Michael too, “Maybe I should iron my socks at home!”

Tui, where did you get these digs? Big and Tall or just BIG!
Michele says, don’t worry Michael, we can clamp them in the back!

Keith and Phil may have come up with the creative concept,
however, that’s Michele behind the camera, choosing the perfect steam moment.

 


OCD Campaign Series: Image #1

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LOCATION SCOUTING

Studio Producer, Michele Doucette, along with Phil Henson, Keith Manning, & Janet Kauke of Fort Franklin accompany Michael  to Lynnfield, MA to scout a location for a big, upcoming shoot.

 

Foyer

Zen Room

Living Room

Den

The gang takes a look at the guest kitchen/dining room.

Michele and home-owner & childhood pal, Peg catch up in Peg’s other kitchen.
(You can never have too many kitchens… you need somewhere to serve all that take-out.)

The Fort Franklin team discuss the house’s potential.

RUNNING FOR TIMBERLAND

Art Director Steve Richard from Timberland chooses
Michael Indresano for their new in-store “Running Man” display.

Fort Franklin’s Copywriter Phil Henson moonlights as Timberland’s “Running Man”.

See Phil Run

Steve picks his favorites.

Winding down… Steve and Michael edit down the images after an “exhausting” day of watching Phil run.

Visit your Timberland store in the fall to see the display!