GIVING BACK IN THE SPIRIT OF THANKSGIVING

Over the course 3 rainy days, Liberty Mutual had over 150 employees volunteer to clean up a public park called No Man’s Land in South Boston.  Michael Indresano and the team are doing their part in giving back to the community. Joining hands with Liberty Mutual on behalf of Medicine Wheel on this project is not only a way to show our appreciation but also to give thanks to the community to which we belong. See video below of all the hard work and inspiring moments from the No Man’s Land cleanup:

 

Liberty Mutual is a huge contributor to public charity on a global scale.

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Anna White, Director of Community  Initiatives at Medicine Wheel, shows volunteers the lay of the land.

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Richie Dinsmore, Director of Advocacy and Public Art at Medicine Wheel, gives directions as workers clean up.

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Joseph DiMaio from Liberty Mutual led the effort as project manager also gets hands-on and puts in the extra effort.

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3 days of rain makes this project that much more rewarding.

 

ICE CREAM POLAR PIZZA SHOOT

Who wouldn’t want to grab a Baskin-Robbins Polar Pizza slice after watching this!? Enjoy!

Check out the final video above!

Some of the behind the scene shots of our Baskin Robbins Polar Pizza. Took Michael and the team 3 days to shoot the sequences needed to make the cut. Each flavor was shot separately and edited in post to give that final polished look. Momentum, music, rhythm, appetite appeal, and the flow of the video are qualities that we focused on highlighting. In total there are 49 actual shots to create this 30 second video, however we took 2-3 takes per shot.

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Something that looks simple in a video may be quite complex to shoot. Applying math is an indispensable way of accomplishing such a task. Image above shows how we divided up each slice and marked them numerically for an action sequence. In the final video clip, you can see the results of this kind of math in action.

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At the end of the day, it is about getting the shot and getting it right. Executing creative ideas take a lot of “thinking outside the box”. This is just a casual example of the things we use to get the shots we want.

Very cool slow motion behind the scenes video of Jayna dropping the candy pieces on top of the Polar Pizza (below)! See the clip in the final Polar Pizza video at 0.07 seconds in (above).

THE 2016 HATCH AWARDS: DIGITAL VIDEO HONORED WITH MERIT

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We always love being able to collaborate with great teams on exciting projects, and the caduceus video we made for NAIL Communications was no different. When we heard they were entered our video collaboration to the Hatch Awards in the category of “Digital : Video Short Form Single Entry” and that it was awarded a merit, we were so proud we just had to share! You can check out some behind the scenes on our blog post on it.

Be sure to check out the honored video:

 

A LOOK BEHIND “THE SCENE”: PHOTOSHOOT WITH NEW ENGLAND PATRIOT, DANNY AMENDOLA

Before the Patriots season kicked off and took over everyone’s Sundays, the Indresano team had the opportunity to work on a two-day, multi-location shoot with fan-favorite Danny Amendola. While the final images are now published in a series in Scene magazine, we wanted to give you a look behind the ‘Scene’:

First up is getting the camera and lighting just right.

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The overcast over Gillette stadium might look dreary, but it makes for great photography lighting!

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After a day of training, the Patriots wide receiver meets up with Michael to get started.

New England Patriot Amendola Meets Michael

He brought his full gear, but we didn’t need it for the first few shots…

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Danny Amendola Shirtless

Michael is always working to get the best angle!

Danny Poses on Set

Maryelle from Maryelle Artistry helps Danny get that perfectly sweaty look.

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All eyes on Danny! Our videographer helped to capture some behind the scenes video of our time as well.

Danny Amendola Poses at Gillette Stadium

The day wouldn’t be complete without a group photo on the field!

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Back at the studio for Day 2! Danny Amendola meets Scene’s Publisher and Creative Director Bobby DiMarzo.

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Maryelle makes a few last minute adjustments on set

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While the shot was all suit, Danny kept it casual out of frame.

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The whole team intently reviewing the shots as Michael stays focused on our model for the day.

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After our second set we had time for some natural lighting!

Our Digital Tech takes an opportunity to share a laugh with Danny Amendola before he came back on set..

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Michael couldn’t help but grab a quick shot of our Production Coordinator Shannon working hard and enjoying her view of the set.

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Before the shoot wrapped, Danny grabbed a quick behind the scenes snap of his own!

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Check out this video to see more behind the scenes from the 2-day photoshoot!

 

GETTING ALL THE ANGLES: VIDEO INTERVIEW SERIES

High end video equipment and a focused group of creative people is what Michael Indresano Photography brought to this multi-day shoot. We worked with corporate executives on a series of interviews. Multiple cameras means multiple perspectives but we never lost sight of the project goal – to make an awesome video.

The famed Sony F55, Sony F5 and their little cousin the Sony FS7 all in attendance at the shoot!

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Managing the complexity of a video set means getting everything spot on.

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We also have to get the lighting just right. With a combination of natural light from the full windows in the hallways and some small but powerful LED panels, we were able to achieve it!

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Walking by outside, someone would certainly be curious about what was happening!

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Smile for the camera! Using a dolly is always a great way to get some nice, dynamic shots!

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After everything was set up, we had our team member sit in the interviewee chair so we could make our final tweaks and make sure everything was perfect.

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Here is a glimpse into the real behind the scenes of a shoot. All the equipment and manpower involved into making a video is quite remarkable. Next time you see a commercial or video, think about all the work and people that come together to create the thing you are watching.

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SAVORING THE SUMMER WITH ICE CREAM SCOOPS AND CONES

August usually means the end of summer is approaching, so we wanted to make sure we got in some last days of ice cream tastiness at the Boston food photography studio! Things may have gotten a little messy, but isn’t that part of the fun with ice cream? Enjoy a little taste:

TURNING UP THE HEAT ON A VIDEO SHOOT!

It wasn’t just the summer heat keeping the studio hot! Giorgos flew from New York to be our model at the studio for a big apparel company video shoot. We had a lot of fun filming him in various different pairs of pants for their spring line. Keep an eye out for the trendy jeans and chino pants coming to stores near you! Here’s a sneak peek and behind-the-scenes look at the work that went into creating the video production and final images!

Cleaning and prepping the video set before the big day!

The seamstress and wardrobe stylist making sure to get a precise fit.

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The Indresano team pauses to review the footage with the clients and make sure the videos are fitting their vision!

No small detail goes unnoticed on the product!

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The crew’s view from behind the cameras.

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Lights, camera, action!
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The production girls were Giorgos’ biggest fans!

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 After having Giorgo walk around shirtless most of the day, of course we had to share a picture with all of you!

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HAPPY FOURTH OF JULY

From all of us here at the studio, enjoy a nice ‘Star Spangled Dessert’ this weekend!

MEDICINE WHEEL: 25 YEARS OF ART AS THRESHOLD

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Community involvement and service has always been important to Indresano Studio, and we have been proud to work with Medicine Wheel. Founded by Michael Dowling, Medicine Wheel is currently celebrating it’s 25th year of working to move beyond diversity to inclusion and build our community from the inside out, using art as the threshold.

The organization has:

  •  Raised awareness of World AIDS day for 25 years and been a place to reflect and remember
  • Worked together with congregations to help them re-sanctify their spaces and continued to work with them to maintain them for 25 years.
  • Built communities for through the arts and created Youth Programs which has served over 6,000 people over 20 years.
  • Ran the Hope and Recovery Program for 15 years, helping 2,500 youth.
  • Worked for 15 years with the Art and Peace Building.
  • Created the “Dance the Dream”, a collection of 5,000 hand prints along Columbia Road to promote the goals of art as a threshold
  • Built a 5 year partnership with HPHC, using art to honor the legacy of Dr. King
  • Teamed up with Beacon Communities and Boston Public Housing to create more affordable spaces for residents
  • Rehabilitated No Man’s Land and turned it from a run down strip of land to an outdoor sanctuary, filled with events for all ages of the community.
  • so much more!

Come and support these causes and others by becoming a spoke in their Wheel at the Annual Medicine Wheel Gala.

To buy tickets or learn more: mwponline.org/wordpress/mwp-events/become-a-spoke-in-our-wheel/

Annual Medicine Wheel Gala

Wednesday June 15th, 2016
6:00pm-9:00pm at the Rooftop of the Taj

 

EXPLOSIVE VIDEOGRAPHY AND PHOTOGRAPHY

We always love an adventure, and when we were preparing for a recent photo shoot and full video production, we know we had one! We were all blown away by the final product:

To go along with the video series, the client also wanted some photography work done. The goal was dramatic and sleek looking images to promote a health care leadership program. Check out some of the images from the series below!

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Next up was the video, which required a lot of components working together in synch. We had to make custom props,  hire pyrotechnicians and  find the highest caliber slo-mo camera to make the shot look just right.

We started our day with the preparation: our pyrotechnician drilled into the back of the mercury staffs  in order to make room for the explosives.

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Back inside, his son (and partner), was gluing in the detonation cord, or det cord for short. It might look like harmless laces or rope, but it packs some serious power!

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The finished product was prepped for the shoot by being strung up in midair.

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In order to capture all the details of the blast, we needed a camera with a very high frame per second, like the Phantom Flex shown below.

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Explosions are messy; we had to make sure we protected the camera behind some plexy! Cleaning between takes definitely took some time but the final product was well worth it.

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After the explosive shots, we needed some shots of the aftermath as well. After switching the Phantom to the dolly we were ready for action!

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Before breaking down our explosive set, we couldn’t help but experiment with a few other products. Check out the video below!